The Professional's Guide to Business Development: How to Win Business in the Professional Services Author: Paul Johannes Smith

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The Professional's Guide to Business Development: How to Win Business in the Professional Services Author: Paul Johannes SmithAuthor: Stephen Newton Category: Business & Finance Language: English Publisher: Kogan Page Publication date: December 3, 2012 When buying professional services, most clients will assume that you are competent in your field. They are therefore not hiring you primarily on the basis of your expertise, but on factors such as price and whether they want to do business with you. To minimize the issue of cost, you need to ensure that the benefits of working

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