Made to Stick: Why Some Ideas Survive and Others Die Pages:291 the author asks how can

the author asks how can the Prophet's life remain - or become again - an example

The origins of the Urdu afsana can be traced back to the 19th century

teaching why questions are so important

Abou El Fadl wrestles with the moral trajectory of contemporary Islam and highlights the way Shari'ah can revitalize and reengage Islam today

but success in any area of life

Made to Stick: Why Some Ideas Survive and Others Die Pages:291 the author asks how canPremium Quality Card cover Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas entrepreneurs, teachers, politicians, and journalists struggle to make them "stick." In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and